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Sponsorship Prospectus

2022

The Value of Partnering with NAHCA

Becoming a sponsor offers a broad range of benefits that include making connections with CNAs and gaining substantial exposure of your brand and value. Following are some of the opportunities available as part of your sponsorship:

CNA Events

NAHCA engages CNAs through a multitude of events, such as summits, webinars, and workshops. These events are aimed at providing CNAs with resources to more effectively care for their residents and themselves, reignite their passion for their profession, and gain insight into the LTC industry. These events drew over 2,500 registrants and achieved incredible engagement from members as well as thought leaders throughout the field of long-term and post-acute care. Events like these are excellent opportunities to gain exposure for your company’s brand.

CNA and B2B Webinars

Our highly popular webinars have excellent engagement due to their relevant topics and presenters. Those aimed at CNAs are for educational and networking purposes. B2B webinars are typically aimed at nursing home and assisted living CEOs, administrators, executive directors, HR and other leaders. Workforce issues are among the most pressing in our field (and most especially since the onset of the pandemic), and CNAs’ perspectives and insights are valuable resources for leaders within the field. NAHCA plans on hosting five (5) of the B2B webinars in 2022.

NAHCA Social Media

NAHCA’s social media channels are extremely popular among its members and supporters. With more than 18,500 followers on the NAHCA Facebook page, it is an excellent location for sharing information, highlighting news and updates, and posting important events.

CNA-TV

As NAHCA’s YouTube channel, CNA-TV’s mission is to produce and distribute content that is designed to keep members informed and updated on relevant issues.

Become a Sponsor Today

Sponsor Levels and Accompanying Benefits

 Platinum

Platinum Benefits
  • Opportunity to submit one white paper that will be distributed to registrants of one of NAHCA’s B2B webinars.
  • Opportunity to present on three (3) B2B or CNA-facing webinars, to include a logo and appreciation slide.
  • Placement of company logo and hyperlink on NAHCA’s website.
  • Recognition of company in the monthly NAHCA e-newsletter and in social media messaging.
  • Opportunity to be an official sponsor of the NAHCA Resource Center.
  • Access to thousands of CNAs through a focus group event or distribution of a survey to obtain feedback on your company’s products or services.

 Gold

Gold Benefits
  • Opportunity to present on two (2) B2B or CNA-facing webinars, to include a logo and appreciation slide.
  • Placement of company logo and hyperlink on NAHCA’s website.
  • Recognition of company in the monthly NAHCA e-newsletter and in social media messaging.
  • Access to thousands of CNAs through a focus group event or distribution of a survey to obtain feedback on your company’s products or services.

Silver

Silver Benefits
  • Opportunity to present on one (1) B2B or CNA-facing webinar, to include a logo and appreciation slide.
  • Placement of company logo and hyperlink on NAHCA’s website.
  • Recognition of company in the monthly NAHCA e-newsletter and in social media messaging.

Bronze

Bronze Benefits
  • Recognition of the company in the monthly NAHCA e- newsletter and in social media messaging.
  • Noted on the NAHCA website with logo placement.

Friend of NAHCA

Friends of NAHCA Benefit
  • Noted on the NAHCA website as a “Friend of NAHCA.”
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